BEAUTYASIA PROVES A SUCCESSFUL PREMIUM TRADE EVENT FOR THE BEAUTY & WELLNESS INDUSTRY

BeautyAsia, Asia’s premium beauty trade exhibition continues to prove as a one-stop, regional hub for the beauty and wellness industry. Recognised by the most esteemed industry professionals, BeautyAsia with an accretion of 15 years is the most established beauty extravaganza with the industry’s most cutting-edge products, new trends and leading technologies from around the world.

This annual business platform which incorporates SpaAsia, HealthAsia and NaturalAsia as a four-in-one showcase, is an exciting buyer-seller meet with an educational and networking platform for those within the industry.

Refreshing show highlights conducted by industry experts further enhance the show’s significance. From product demonstrations, educational workshop presentations, inspiring trade talks, to creative design shows and beauty competitions, there are ongoing activities to engage every visitor.

Make BeautyAsia Your Ideal Business Platform

A successful BeautyAsia Singapore 2011 attracted a staggering increase in international exhibitors who were looking to attract product distributors and strengthen their brand awareness and market penetration across the region. The exhibition featured exhibitors from over 19 countries and drawn in 6,551 trade attendees.

First time exhibitor C.T Pung, Business Director of Graine said: “We were really pleased by the good response. As a new exhibitor to BeautyAsia, we didn’t have high expectations and so were surprised by how well received our herbal tea products from New Zealand brand Artemis were by visitors to our booth. We managed to secure over 100 sales leads in the three days that we were there. In fact, we had run out of stock because we didn’t anticipate such a high demand. The results have been highly encouraging and we will definitely return for the next BeautyAsia.”

UK-based Aura Soma Products Ltd was also pleased at the response to its AEOS skincare products and Pegasus range of fragrances. Said its spokesperson, Eira Day: “We had several new products to showcase this year and were surprised by the good response we received. We had so many requests for facial demonstrations as well as enquiries from spas for our AEOS products and consultations from those who want to know more about our Pegasus fragrances. We will definitely consider returning next year.”

Florence Lee, Business and Operations Manager for Elogio Asia Pte Ltd, a long-time exhibitor at the show also had similar response. “BeautyAsia has been very good for us, giving us increased media visibility, helping us secure new sales leads and contacts from overseas as well, especially from Malaysia, Indonesia and the Philippines for future business opportunities. We will continue to show support for BeautyAsia 2012”, said Ms Lee.

Jack Ng, Director, BMI BeautyMart International Pte Ltd said: “The crowd this year was of a higher quality, both in terms of exhibitors and visitors. BeautyAsia 2011 saw many new and innovative products being showcased than in previous shows. The beauty and wellness market has matured so much. Certainly, BeautyAsia is here to stay and we will be back.”

The Business Platform not-to-be missed! Make BeautyAsia a part of your marketing strategy today and be a Part of the Region’s Biggest Gathering of Industry Professionals at BeautyAsia Singapore 2012!

Special Highlights

BeautyAsia is a complete trade show that also provides a platform for the sharing of expertise and experience. Be part of the buzz created at the event through a series of onsite activities:

*Talks by industry experts
*Presentations by Exhibitors
*Beauty/hair demonstrations and competitions
*Spotlight on trendsetting products and technology

BeautyAsia 2012 offers you the marketing edge second to none. Sign up today and profit from your participation.